Now showing items 1-4 of 4
Introduction of a new method for retailing and marketing research: the case of shopping malls
Purpose The purpose of this study is to suggest an unusual method that may help researchers to examine from the real-time movements of consumers among stores located on any kind of shopping location. We assumed shopping ...
Single-Machine Order Acceptance and Scheduling Problem Considering Setup Time and Release Date Relations
This paper focuses on a make-to-order production system, where rejection of some orders is inevitable due to limited production capacity. In such a system, accepting all orders may cause overloads, order delays, and customer ...
MOLECULAR BIOLOGY INSPIRED MUTUAL AUTHENTICATION SCHEMES FOR WIRELESS BODY AREA NETWORK
As the use of Wireless Body Area Network (WBAN) becomes widespread, concerns about the security of the data they produce and transmit are also increasing. One of the basic security requirement for WBAN communication include ...
Love is not blind: investigating a love-hate transition among luxury fashion brand consumers
Purpose There is extensive research where consumer emotions of brand love and brand hate are investigated. However, the studies where a transition in consumer-brand emotions is explored are scant. This paper aims to ...