Yazar "Eser, Zeliha" için İktisadi ve İdari Bilimler Fakültesi / Faculty of Economics and Administrative Sciences listeleme
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Counterfeit Supply Chains
Eser, Zeliha; Kurtulmusoglu, Bahar; Bicaksiz, Adnan; Sumer, Selay Ilgaz (2015)This paper studies supply chains of counterfeits in Turkey based on insider information from actors in such chains as well as from knowledgeable witnesses. The study depends on semi-structured interviews with actors in or ... -
Ecovillages as A Destination and A Study of Consumer Approaches to Ecovillages
Adalilar, Sefik Naci; Alkibay, Sanem; Eser, Zeliha (2015)Ecovillages are models of sustainable settlements in cultural, ecological and economic context. There are several scientific studies related to ecovillages in other countries; however, there are no such studies in Turkey. ... -
How Did The Battlefield At Gallipoli Become A Tourist Site? Epic Tourism
Okumus, Fevzi; Eser, Zeliha; Koseoglu, Mehmet Ali (2022)???Thanatourism??? refers to the management and organization of activities by people who visit death sites. This concept, however, does not sufficiently explain the management and organization of activities for people who ... -
The Psychological Effects of Fast Food Consumption on Body Image Emotions
Aydin, Hatice; Eser, Zeliha; Korkmaz, Sezer (2018)Purpose The purpose of this paper is to examine the arousal of negative consumer emotions as a consequence of fast food consumption among individuals with restrained food consumption. Furthermore, a moderating effect of ... -
Services Branding Triangle Examining the Triadic Service Brand Promises for Creating A Strong Brand in Banking Industry
Pinar, Musa; Girard, Tulay; Trapp, Paul; Eser, Zeliha (2016)Purpose - The purpose of this paper is to examine customer, management, and contact personnel perceptions of consumer-based brand equity (CBBE) and its dimensions utilizing a services branding triangle framework in the ...